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Brazil Sporting Goods and Toy Market Report


Here you find relevant information and services for the Sporting Goods and Toy Brazilian industry.


Please come back later!
This area will be updated with plenty of relevant information.

 

 

 

 

 

1. Know the market basics

A. WHAT’S THE MARKET & NUMBERS

Beverage

Sodas as coca-cola, sprite, pepsi, also national brands as Guarana antarctica and Dolly.

Although has good wines, a customer can find almost any type of wine from every place of the planet.

One major exporter of orange juice, Brazil also export dozens of different juices worldwide. Some companies developed a technique to deliver the frozen fruits inside plastics bags that can also be used when selling it to the final customer.

The main exporting is the “Cacha?”, a strong liquor that is used to prepare “Caipirinhas”.  Brazil imports all know brands of liquors and one can easily find any of them in the most large cities. Please note that we do not provide services for companies related to any alcoholic beverage except wines.

Sports & energy drinks >>>>>>>>>>>

glass, PET & other plastics; cans; cartons; foil pouches; bulk/draught

Poultry & Meat

Exporting poultry & meat importing affordable slaughter equipments.

Snacks

PepsiCo / Elma Chips has its most known products as Doritos and Pretzels. Many national companies also compete in this market. Other American companies have been successfully exporting to Brazil as Pringles and Jack Sticks.

Equipments

Structure

Several Latin American beverage companies, including Brahma, Brazil’s largest brewery, and FEMSA, a beverage processor in Mexico, obtained ISO 9002 certification in an effort to ensure product quality. More and more Latin American food and beverage companies will pursue certification as superior product quality becomes a competitive advantage.
For the latest sector report on food and beverage in Brazil

Revenue

Supermarkets on Road to Recovery
Total revenues in Brazil’s supermarket sector grew to 67.6 billion reais in 2000 from 60.1 billion reais the previous year as Latin America’s biggest economy bounced back from a currency crisis in early 1999. Brazil’s Pao de Acucar Group was the biggest retailer in Brazil in 2000, ending the 10-year reign of world’s second largest retailer, France’s Carrefour.

 

Competition

 

Opportunities

Sports & energy drinks

glass, PET & other plastics; cans; cartons; foil pouches; bulk/draught

Equipment

Novelties

B. REFERENCE PRICES

Retail

 

Wholesale

 

Equipment

 

 

C. IMPORTING & EXPORTING2002

 

2003

 

D. IMPORTANT PLAYERS

Beverage

 

Poultry & Meat

 

Snacks

 

Equipments

 

 

E. ASSOCIATIONS

 

 

 

F. TRADE SHOWS

Surf & Beach Show 2004
Stops: Sao Paulo, Brazil
Date: 06/2004
Sector: Sporting Goods and Textile

Sports Fair Brazil

Venue: ITM Expo, Sao Paulo

Organizer: Grafite feiras e Promocoes
E-mail: grafite@grafitefeiras.com.br

Products: Sporting goods, sporting apprel, outdoor goods, sporting magazines & publications

ABF Franchise Expo 2004
Stops: S? Paulo, Brazil
Date: June/2004

 

 

 

 

 

 

2. Test the market through Brazilian Newspapers

 

 

 

3. Reach relevant prospects from our CD-Rom Directory

 

 

 

4. Find reps / distributors through our mailing & telemarketing

 

 

 

 

 


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